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The Pharmacy Show 2026

The Pharmacy Show 2026

Turn every missed
call into a
booked
private appointment

Clero is the AI receptionist for UK dental practices, answering every call, qualifying enquiries, and booking directly into your practice management system, 24/7.

£6,100 in extra revenue from 37 new appointments booked in two weeks

Illustration of a live call: Clero receptionist Claire answers an emergency dental enquiry and books the patient in with Dr Patel at 3:30pm.

Trusted by

  • Dentaltech Group
  • Avicenna Health
  • Hampshire Dental Care
  • Bricketwood Practice
  • Elite Dental Smiles
  • Dentapole
Dentapole
Dentaltech Group
Avicenna Health
Hampshire Dental Care
Bricketwood Practice
Elite Dental Smiles

The hidden cost of missed calls

Four places a practice quietly loses patients every week, and the numbers behind each.

18s

The Hold-Time Threshold

Front desks get completely overwhelmed during peak morning rushes. If a high-intent patient hits a busy tone or hold music for over 18 seconds, they hang up and click the next clinic on Google.

1 in 4

Calls After Hours

One in four patient enquiries happen outside standard 9-5 hours. Routing these calls to a passive voicemail box means losing the patient entirely to a competitor who actually answers.

5min

Marketing Lead Window

Paid ads generate high interest, but leads decay rapidly. Failing to follow up within 5 minutes causes your conversion rates to plummet, burning your hard-earned marketing budget.

23%

Cancellation Rates

Standard one-way SMS reminders are too passive for busy people to act on. A confirmation call locks in attendance, without one, high-value clinical slots become no-shows.

Answers the calls. Fills the diary.

Zero Telephone Abandonment

Clero works during peak morning rushes to instantly answer call overflows, qualify patient enquiries, and book patients directly into your Practice Management System. The front desk stays calm, and your queue stays empty.

Learn more about Overflow Receptionist

Real results from real UK clinics

From single-site practices to multi-location groups, measured outcomes from Clero's first weeks on the phones.

No-show rate

42%11%

A 4-site group cut no-shows within the first month on Clero

Single group

9.8×

return on investment on the clinic's subscription cost

Extra bookings

£6,100

In extra revenue from 37 new appointments booked within 2 weeks

First month live

1,100 +

Calls handled

5.7

Staff days saved

Out-of-hours and outbound confirmation calls handled in month one

Capture cancellations early

37

Appointments rescheduled in 2 weeks automatically that would've become no-shows

Review Booster

Post-appointment feedback links sent to nudge happy patients to Google reviews and escalate issues privately

Loved by teams

  • We loved the new system in our first clinic and quickly made the decision to roll it out across all our other sites. The migration was seamless, and the system simply works.
    Head of Marketing and Sales4 Clinic Group
  • The receptionists have noticeably felt their workload has reduced, and things are running a lot more efficiently now. When I said do you want Clero to go, they all said No!
    Olga Popova - Practice ManagerDublin Dental Group
  • Clero slots straight into our patient management software. We can finally handle calls and bookings out of hours, and appointment confirmations have improved noticeably.
    London Practice ManagerPrivate GP Clinic
  • Seamless System Integration

    Connects with the tools your practice already uses

    Explore integrations

    How much revenue are missed calls costing your practice?

    Get a personalised estimate

    Takes 30 seconds · no email needed

    1
    Call volume
    2
    Estimate

    Questions dental teams ask

    Everything practice owners and managers want to know before putting Clero on the phones.

    Book a demo

    No. Clero augments your team: it answers out-of-hours, rescues missed calls, and handles routine bookings and much more so staff focus on in-person care.